A new creative co-working destination in central Leicester. Built for independent businesses, cultural organisations and people working at the edge of creativity, enterprise and innovation.
Services
- Naming
- Brand Strategy
- Brand Identity
- Creative Direction
- Wayfinding Design
Industry
- Space & Place
- Creative Industries
Canopy is a cultural and co-working space in Leicester, bringing five historic buildings together with a new shared purpose. Shaped by a history of making and innovation, the site has been reimagined as a place for a new generation of independent businesses, cultural organisations and creative communities to meet, grow and become part of something.
Tasked with naming, brand strategy, visual identity and wayfinding, we built a vibrant flagship destination for the city. The name lends the brand its central idea: different histories, spaces and people brought together through one shared identity.
That identity now supports a 34,000 sq. ft building, home to 30 businesses with generous shared spaces for collaboration, events and cultural activity: giving Canopy the confidence to operate as both a serious place of work and a lively, open platform for the city.
